Cool clip Fuzzy, thanks for posting. Comment posted by 1980sFan on Tuesday, April 24th 2012 at 9:12am.
I think they were using that in the Sixties. Comment posted by HUdson 3-2700 on Tuesday, April 24th 2012 at 10:12am.
The earliest I've seen this logo type in connection with WGN was in print ads from 1964, that's probably when that was introduced. Then again, they were all over the map with "Seal of Good Practice" insignias as seen on sign-ons (using the 1965 variant in 1982 while using a newer variant in 1980). Comment posted by W.B. on Tuesday, April 24th 2012 at 12:02pm.
Great find! Comment posted by ChitownTVFan on Tuesday, April 24th 2012 at 5:53pm.
A true Chicago TV classic. Comment posted by Don Weiss on Wednesday, April 25th 2012 at 4:21am.
Must've been a backup for a failed tape machine. Glad somebody was able to get it! Comment posted by SuperCFL on Wednesday, April 25th 2012 at 12:27pm.
Or was this some anniversary where they show old logos, like they did for WGN at 40, and their 50th anniversary? Comment posted by Szake on Wednesday, April 25th 2012 at 3:53pm.
I Love the old Channel 9 ID logo. This was always my favorite out of all of them...thus far, anyway. Comment posted by Matt on Wednesday, April 25th 2012 at 5:56pm.
@Szake, I don't remember WGN using old logos on-air until very recently. I remember seeing some during an anniversary program (maybe the 40th?)...but not during regular programming. And there's no citation of an anniversary, which would be expected. I still suspect that, for whatever reason, the usual video ID was not available and they had to throw up the first ID slide they could find. Comment posted by SuperCFL on Wednesday, April 25th 2012 at 11:56pm.
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This clip has been viewed 2704 times. This clip debuted on FuzzyMemories.TV on Monday, April 23rd 2012.
In reply to Szake's, T.K.'s, and Fuzzy's comments regarding the letters flashing in the corners of the screen at the beginning--I have seen this as well in other national TV commercials on film from this era.
I have a really good hunch as to what this is--going from my experience working master control in local commercial television and handling the physical airing of commercial spots (albeit much later in the early 2000s on videotape and satellite-delivered video files for on-air playout, as opposed to the film print this commercial is most likely from), this is more than likely an ISCI (Industry Standard Commercial Identifier) code, an unique 4 letter & 4 number identification code assigned to national commercial spots that receive national network and/or local affiliate airing. Each ISCI code is unique to the spot for identification for advertisers, ad agencies, post-production staff, and the station's/network's traffic/logging, ad sales, and and master control personnel. A typical ISCI code is usually in the format of ABCD1234.
I'd hazard to guess that it must of been the industry standard in the 70s to have the ISCI code digits show up on the corners of the first few film frames of the spot, to ease identification for the master control/projectionist/editor at a station to know what spot it was while splicing it together with other commercial films to make a spot reel (or when threading the spot by itself up in a film-chain projector) for airing in a local commercial break.
When the transition to delivering commercials to stations/networks on videotape became more common practice, usually the ISCI code was displayed during the slate & countdown before the spot on the beginning of the tape (obviously not aired, unless the MCO screwed up and switched it up too early ;) )).
I wonder of the ISCI code of this spot is something like xMxHx0x3 (the "x"s being whatever letters/numbers displayed at the left side of the screen, which is mostly cut off in this video), say, something like IMGH1023?
I was able to stop on two frames... the first with M in the upper-right corner and H in the lower-right and the second frame with O in the upper-right and 3 in the lower-right. So... MO, H3? If it was flashing M-O-M, I'd think maybe it was a subliminal message to ask your mother to buy a ticket.
Seriously though, it seems like the letters change in each corner very quickly, like it is cycling through something. I also see an 'O' in the upper-right hand corner. Can't we get the conspiracy nuts to break this down for us? This is probably bigger than the "subliminal" station sign-off message. ;-)
When Lurie said, "Toronto certainly is a great city and I know the commissioner wants to get a team in Washington," he's referring to the Seattle Mariners, the other American League expansion team that had been announced in January 1976.
The A.L. had been embroiled in a lawsuit with the state of Washington, which accused the league of breach of contract for not allowing a local nonprofit group to purchase the bankrupt Seattle Pilots prior to the 1970 season. (The other owners believed their clubs would be devalued as a result of such an arrangement. Instead, the team was sold to Bud Selig and moved to Milwaukee between the end of spring training and Opening Day 1970.) Granting another expansion franchise to Seattle was the league's way of settling the case and avoid paying $32 million in damages.