Pretty soon after this airing Orlando signed with the Nets, and the Bulls got the 6th pick in the 1989 draft as compensation, that pick was used on Stacy King who was traded to the Timberwolves in 1994 for Luc Longly who was traded for the Sun's 16th pick in the 1999 Draft where Ron Artest was selected, Ron Artest was traded in 2002 for Jalen Rose, Jalen Rose was traded in 2003 for Antonio Davis, Davis was traded with Eddy Curry to the Knicks for their picks in 2006 (#2) and 2007 (#9). In 2006 we drafted LaMarcus Aldridge traded him for Tyrus Thomas and Viktor Khryappa, then in 2007 we used their pick to net us Joakim Noah linking them all the way back to the 1981 Draft when the Bulls drafted Orlando. Take that KEVIN BACON! Comment posted by esmooth99 on Saturday, June 7th 2008 at 7:00pm.
Oops, no audio? Comment posted by Studio76Art on Monday, May 18th 2009 at 10:23am.
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This clip has been viewed 941 times. This clip debuted on FuzzyMemories.TV on Thursday, October 18th 2007.
Spot produced at a time when McDonald's was a much smaller company, even the growth potentials had a great future.
The "You Deserve a Break Today" campaign certainly was a boost; this "Our Kind of Place" was the beginning of it, I suppose.
My guess of the present "I'm Lovin' It" was made at a time (c.2006) when McDonald's was still relevant but company-wise had slow growth, even it was getting business from the Super Size and Dollar Menus. McDonald's was simple, but by the late 1990's, ideas like the McLean and the Arch Deluxe were man-of-failures. Changes had to come and when the new synergies (including the McCafe) were introduced, so did the "I'm Lovin' It" thing, done at a time when most of America's economy was rolling and heavy consumer spending in the mid 2000's was present. Self-gratification was the hip thing at the time, and McD jumped on it.
Although they McCafe was popular and profitable, I think what happened was that McDonald's was on a constant remodeling kick and changes to the menu. Around 2006, many of the MCD's that were older were remodeled with elaborate decor. Within less than a decade, many were demolished and given new bare bones outside architecture with somewhat posher accommodations inside (i.e.: plush seats, stool-side seating, etc) and double drive thrus for efficiency. I think that constant remodeling pushed the cost of food up, along with inflation. Plus, other fast food restaurants were cutting deals in the form of coupons, something that McD are shy on.
And "Please Have Your Payment Ready" is nice, it's also a turnoff.
Other than reasons aside, I now think the "I'm Lovin' It" thing is becoming dated, along with "What Happens Here, Stays Here" was a few years ago.
So according to the sign, even back in 1967 there have been billions and billions served at Mcdonalds? The franchise had been around for what, a decade by then? Also, I really kind of dig the waiter's smile. Wish I can get that kind of smile when I go to a McD's today!