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WTTW Channel 11 - Children's Fair - "Villa Alegre" (Opening, 1981)

Here is the opening and first minute (before the tape ended) of an episode of the kid's show "Villa Alegre" (Happy Village) on WTTW Channel 11. Villa Alegre was the first national bilingual (Spanish/English) program in the United States. It was similar to another bilingual children's show of the era, Carrascolendas.

Also includes a sponsorship slide for Kraft at the beginning as well as the "Children's Fair" slide with voiceovers by Marty Robinson.

This was Show #29 - Natural Environment - "How I See It"

This aired on local Chicago TV on Wednesday, June 17th 1981 at 2:30pm.

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This clip aired on Wednesday, June 17th 1981, and is included in the following categories:

Viewer Comments

Those shows ("Villa Alegre" and "Carrascolendas") I recall, but the former's opening and closing really stuck out. I seem to remember one other program along those lines during the late 1970's - "Que Pasa, U.S.A.?"
Comment posted by W.B. on Friday, July 9th 2010 at 12:58am.

I remembered the theme song, but never watched more than a couple of minutes of the show.
Comment posted by HUdson 3-2700 on Friday, July 9th 2010 at 6:13am.

That's an odd Kraft logo...is it not Kraft Foods?
Comment posted by APM on Friday, July 9th 2010 at 12:19pm.

Good question APM. I looked up old 70s Kraft ads, they definitely still use the traditional Kraft logo. Sometimes corps use a different logo for "Corporate" use vs product use, that might be the issue here. Or, if might be a "different" Kraft.
Comment posted by afdave on Friday, July 9th 2010 at 12:27pm.

It's the same Kraft Foods, with the circa 1980 corporate logo. Their new corporate one can be seen on their web page.
Comment posted by HUdson 3-2700 on Friday, July 9th 2010 at 1:07pm.

Kraft was an oddly diverse corporate conglomerate in those days. In addition to making its namesake cheese, Kraft also owned Duracell batteries, West Bend Appliances, and Tupperware. The corporation used the logo seen here, while the familiar K-R-A-F-T logo continued to be used on cheese packages. (Kraft now has divested most of its non-food subsidiaries, but still uses a separate corporate logo.)
Comment posted by kba on Friday, July 9th 2010 at 7:50pm.

As I recall this show came on in the early afternoon. I remember seeing the opening and closing once or twice, but that's about it.

I remember seeing this Kraft logo used in sponsorship citations quite a bit on 11.

Comment posted by SuperCFL on Friday, July 9th 2010 at 10:13pm.

Kraft later acquired General Foods and Nabisco.
Comment posted by Dth1971 on Friday, July 9th 2010 at 10:27pm.

I also forgot what a major earworm this music was...and IS!
Comment posted by SuperCFL on Sunday, July 11th 2010 at 9:12am.

@W.B. - I remember that sitcom. The storylines were easy to follow, no matter what language.
Comment posted by RocketBoy on Tuesday, July 13th 2010 at 7:37am.

The problem with the lack of a Submit button for comments on this video (which happened only in IE) has been fixed. Thanks Dave! :-)
Comment posted by FuzzyMemories on Monday, July 19th 2010 at 9:15am.

Thanks Dave! Now I forgot what I was going to say. :-/
Comment posted by Pete on Monday, July 19th 2010 at 9:33am.

Anyone remember the other Children's Fair logo? It was a white screen with the balloons and WTTW-11 written below. Bet that will be a task to find since it came before this one.

Also Linda Dangcil who played the young lady with long back hair died last year of throat cancer. Don't know how well it was reported but she was best known for co-starring with Sally Field in "The Flying Nun".

Comment posted by MikeProspect on Monday, July 19th 2010 at 11:41am.

And what about the Especially for Kids slide with piano music background? I've been talking about this for years.
Comment posted by ChitownTVFan on Monday, July 19th 2010 at 12:05pm.

There's was an earlier version of that that had a jazz trumpet sound to it and photos as well.
Comment posted by MikeProspect on Tuesday, July 20th 2010 at 12:27pm.

OMG, I remember that show on PBS! such an interesting place, and those cartoons they've shown were weird and sometimes creepy, as they sometimes showed the Yin Yang symbol in them. I never spoke or understood spanish. But the next best show after this was Carrlascorlendas. Have you ever been, to Carrlascorlendas?
Comment posted by JohnnyBoy on Monday, July 16th 2012 at 8:14am.

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This clip has been viewed 11016 times.
This clip debuted on FuzzyMemories.TV on Thursday, July 8th 2010.
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Most Recent Site Comments

Comment posted in Diamonds Aren't Forever (Part 4, 1990) by ER3017 on Tuesday, March 3rd, 2015 at 3:34pm CT

What happened to the ETC?


Comment posted in Kenny Rogers' Greatest Hits (Record Offer, 1981) by W.B. on Monday, March 2nd, 2015 at 10:44pm CT

Added ending voiceover info (hearing this at a remote FedEx Office location, the voice at the end clearly sounded like Mr. Reynolds, and besides, a YouTuber who saw this clip on that site, name of Ryan Zwolinski [to whom the hat tip], apprised us of this).


Comment posted in Star Beat Presents What's Happening! (Commercial, 1981) by ArmitageNLowell on Monday, March 2nd, 2015 at 2:36pm CT

AMNews and SMC; One of Inn and Around's incarnations was also a club called the Grand Bandstand around 1984 or so. On Sunday evenings, it was open to all ages for a few hours (I'm guessing between 5-10pm) and didn't serve alcohol during that time frame. I went there a few times when I was a youngster.


Comment posted in Starbeat Presents What's Happening! (Commercial, 1983) by W.B. on Sunday, March 1st, 2015 at 10:49pm CT

I'm curious - from which of the Chicago TV stations were these Starbeat ads produced? I'm sure RCA TK-27/28 film chains were used for the slide transmission . . .


Comment posted in Kenny Rogers' Greatest Hits (Record Offer, 1981) by Dth1971 on Sunday, March 1st, 2015 at 9:45am CT

Fuzzy: I wish you found another Kenny Rogers mail order record album TV commercial from the same early 1980's time for the 2 record set "Gold Dust and Gold Mine" featuring songs from the Kenny Rogers First Edition era.


Comment posted in Illinois Lottery - "Lucky Numbers II" (Commercial, 1983) by ChitownTVFan on Saturday, February 28th, 2015 at 11:12am CT

$50,000 a day? lol No, that's $50,000 a year for the next 20 years until 2002 for a total of $1 Million.


Comment posted in Star Beat Presents What's Happening! (Commercial, 1981) by ChrisBCritter on Saturday, February 28th, 2015 at 1:00am CT

Found this photo on a MySpace page of a band called "Passion" playing at Saints & Sinners:
https://myspace.com/johnnybeat81/mixes/classic-my-photos-434035/photo/165062694


Comment posted in Star Beat Presents What's Happening! (Commercial, 1981) by W.B. on Friday, February 27th, 2015 at 10:27pm CT

The other big question: Which station produced this ad? If WBBM, then its cuts from one slide to another differed significantly from the clunky "fade-out--fade-in" transitions for which New York sister WCBS Channel 2 was famous for decades, from the '50's well to the '80's. But then, practically every Chicago station, I.I.N.M., had RCA TK-27 film chains through which we all saw these slides (and films), and a few by this time may've even gotten the newer TK-28's.


Comment posted in Star Beat Presents What's Happening! (Commercial, 1981) by Smctopia on Friday, February 27th, 2015 at 8:33pm CT

Wow, I want to know what the Intergalatic Robot Show was!

I don't know about the first incarnation of Temptations but during the second go round it was a lesbian bar.


Comment posted in Star Beat Presents What's Happening! (Commercial, 1981) by AMNewsboy on Friday, February 27th, 2015 at 4:43pm CT

Via the Googles:

Put'n On The Ritz - Best guess is that it eventually became a place called Cafe 22 (the addresses match based on a newspaper article), and was at one point the Lombard Beef n' Barrel. I gave up trying to figure out where the eff this place was.

Inn and Around - Became a nightclub called Temptations, changed names to "Come Back Inn Sports Bar & Grill", then went back to Temptations before closing in 2012. Yelp says there was also a club called Club VIP there at some point.

Saints & Sinners - Apparently next to a cemetery, how lovely. Now housing.

Erik the Red - Now an Irish pub called Blackthorn Pub.

Tovia Club - Now called the Chicago 21 Club. Most definitely no sign of 2-million dollar anything here.

The Vineyard - Looks like the whole shopping center was given a makeover at some point, so it sure as hell ain't there now.

Ships Rail Lounge - Looks like there was some legal bankruptcy mess over the Dolton Lodge; it eventually became the Dorchester Senior Center which, quite honestly, looks like the most depressing senior center ever.


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