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La Preferida Foods With Harry Caray (Commercial, 1980)

What comes to mind when you think of Harry Caray? If you said Mexican Food products, you'd be correct! Here's a commercial for La Preferida Foods featuring the late, great Sox and Cubs broadcaster.

(Remember, "La Preferida" backwards is "Adireferp Al")

Question for everyone: "If you were a taco, and you were starving, would you eat yourself?" I know I would!

This aired on local Chicago TV early Saturday, September 20th 1980.

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This clip aired on Saturday, September 20th 1980, and is included in the following categories:

Viewer Comments

Who would agree with me in saying that Chicago had the two greatest pitchmen in the history of sports; Michael Jordan of course and Harry Caray.
Comment posted by Spr463 on Thursday, April 3rd 2008 at 9:10pm.

Spr463: I would agree that Michael Jordan is an incredibly affective figurehead for product advertisement, but he doesn't say a lot during his commercials.

In the case of Harry, by the time he was making his "Cub Fan, Bud Man" commercials he came across as quite distant and slow (and was rarely pressured to speak in taped-for-broadcast commercials). I am quite pleasantly surprised by how well Harry performs in this commercial. He seems quite together.

Comment posted by Melk on Thursday, April 3rd 2008 at 11:18pm.

May not be Falstaff Beer,but it's still classic Harry!
Comment posted by SoxOnTV44 on Friday, April 4th 2008 at 9:38am.

As you can tell from some of the old play-by-play clips on this site, Harry was among the best broadcasters in sports before his stroke. It's sad that some people remember him only as the slow, colorful old man he was in his later years.
Comment posted by kba on Friday, April 4th 2008 at 11:26am.

HOLY COW! WHAT A CASE OF THE TROTS!
Comment posted by BadGurl404 on Friday, April 4th 2008 at 10:56pm.

heh Harry looked 10x hipper than that fake kitchen.
Comment posted by BabyBear on Sunday, April 6th 2008 at 3:20am.

"If you lived in the Stone Age, would you have a saber-toothed tiger for a pet? I know I would--I'd name him Mittens!" :D
Comment posted by 70s80s on Sunday, April 6th 2008 at 8:14am.

That's awesome that Harry says "Holy Cow! What a meal" with a mouthful of tostadas.
Comment posted by horacio_27 on Monday, April 7th 2008 at 10:49am.

"Holy Cow! What a case of the trots"

ROTFLMAO.

Thanks BadGurl404.

Comment posted by jeffreyk on Sunday, December 14th 2008 at 5:07pm.

You're welcome, Jeff!
Comment posted by BadGurl404 on Sunday, December 14th 2008 at 11:20pm.

"Adireferp Al" . LOL
Comment posted by cskwiatkowski on Sunday, February 15th 2009 at 7:58pm.

In terms of baseball announcers famous for commercials, there was the case of 1957-98 WPIX Channel 11 (New York) Yankees announcer Phil Rizzuto, who for many years was the ad spokesman for The Money Store. YouTube has many examples of such ads from the 1970's into the '80's.
Comment posted by W.B. on Sunday, May 8th 2011 at 3:18pm.

Aw man, Harry Caray shouldn't have been talking with his mouth full.
Comment posted by OldTVNut on Friday, August 12th 2011 at 6:38pm.

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This clip has been viewed 3942 times.
This clip debuted on FuzzyMemories.TV on Thursday, April 3rd 2008.
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Most Recent Site Comments

Comment posted in WLS Channel 7 - The ABC Thursday Night Movie - "The Return of the King" (Opening & Commercial Break, 1983) by MildApplause on Sunday, September 21st, 2014 at 8:10pm CT

Every time I see an actor or actress in an old TV commercial, and it's someone who I don't recognize and who maybe never "made it," I always wonder what that person's story ultimately turned out to be.

Like the two ladies here in the Sani-Flush ad. Both very attractive, and especially the brunette had some very endearingly cute and memorable characteristics. At the time both were probably thrilled to have gotten to do a national commercial, but then... ??? Work in theater? Go into writing? Go back to college and learn another trade?

We all have to ultimately find our own way in life. Of all these old commercials, and each of the actors in them, probably many have a fascinating and untold story.


Comment posted in Boxcar Willie - King Of The Road - 20 Great Tracks (Record Offer, 1981) by Detroit4Chicago on Sunday, September 21st, 2014 at 8:01pm CT

Willie reminds me not just a "hobo," but he sure a lot looks like Foster Brooks.


Comment posted in WLS Channel 7 - ABC News Special Report - "Death of Bobby Sands" (1981) by Detroit4Chicago on Sunday, September 21st, 2014 at 7:57pm CT

I remember vividly this bulletin; it was also a period when I was preoccupied with the notion of death of human beings. I think we changed the channel from watching M*A*S*H and happened to see this. And this came on.

There were reports of Bobby Sands' hunger strike and it was all over the news. When I saw this bulletin, I was asking a lot of unresolved questions thereafter.

It was hard to understand at the time.

A few days later, another IRA member, Francis Hughes, also died of a similar hunger strike. And another, which whose name I can't recall, died soon after also.

Man, I remember this too well....



Comment posted in WBBM Channel 2 - Universe with Walter Cronkite - "The Science Behind Star Wars" (1980) by OddityArchive on Sunday, September 21st, 2014 at 6:45pm CT

I have a copy of this one too, albeit the Baton Rouge, LA broadcast. Always been reluctant to post it to YT because of all the LucasFilm footage though.


Comment posted in Boxcar Willie - King Of The Road - 20 Great Tracks (Record Offer, 1981) by LaPrincess on Thursday, September 18th, 2014 at 9:20pm CT

My great grandma had this record. Strangely Boxcar Willie looks like he could be related to my guy friend.


Comment posted in Marriott's Great America (Commercial, 1979) by pvx on Thursday, September 18th, 2014 at 12:49am CT

In reply to Szake's, T.K.'s, and Fuzzy's comments regarding the letters flashing in the corners of the screen at the beginning--I have seen this as well in other national TV commercials on film from this era.

I have a really good hunch as to what this is--going from my experience working master control in local commercial television and handling the physical airing of commercial spots (albeit much later in the early 2000s on videotape and satellite-delivered video files for on-air playout, as opposed to the film print this commercial is most likely from), this is more than likely an ISCI (Industry Standard Commercial Identifier) code, an unique 4 letter & 4 number identification code assigned to national commercial spots that receive national network and/or local affiliate airing. Each ISCI code is unique to the spot for identification for advertisers, ad agencies, post-production staff, and the station's/network's traffic/logging, ad sales, and and master control personnel. A typical ISCI code is usually in the format of ABCD1234.

I'd hazard to guess that it must of been the industry standard in the 70s to have the ISCI code digits show up on the corners of the first few film frames of the spot, to ease identification for the master control/projectionist/editor at a station to know what spot it was while splicing it together with other commercial films to make a spot reel (or when threading the spot by itself up in a film-chain projector) for airing in a local commercial break.

When the transition to delivering commercials to stations/networks on videotape became more common practice, usually the ISCI code was displayed during the slate & countdown before the spot on the beginning of the tape (obviously not aired, unless the MCO screwed up and switched it up too early ;) )).

I wonder of the ISCI code of this spot is something like xMxHx0x3 (the "x"s being whatever letters/numbers displayed at the left side of the screen, which is mostly cut off in this video), say, something like IMGH1023?


Comment posted in Boxcar Willie - King Of The Road - 20 Great Tracks (Record Offer, 1981) by Phantom on Wednesday, September 17th, 2014 at 5:10pm CT

This album came from Suffolk Marketing which also sold records of Slim Whitman, Jim Nabors, Jim Reeves & Cristy Lane.


Comment posted in Marriott's Great America (Commercial, 1979) by T.K. on Wednesday, September 17th, 2014 at 4:04pm CT

I was able to stop on two frames... the first with M in the upper-right corner and H in the lower-right and the second frame with O in the upper-right and 3 in the lower-right. So... MO, H3? If it was flashing M-O-M, I'd think maybe it was a subliminal message to ask your mother to buy a ticket.


Comment posted in Marriott's Great America (Commercial, 1979) by FuzzyMemories on Wednesday, September 17th, 2014 at 1:39pm CT

Seriously though, it seems like the letters change in each corner very quickly, like it is cycling through something. I also see an 'O' in the upper-right hand corner. Can't we get the conspiracy nuts to break this down for us? This is probably bigger than the "subliminal" station sign-off message. ;-)


Comment posted in Marriott's Great America (Commercial, 1979) by FuzzyMemories on Wednesday, September 17th, 2014 at 1:36pm CT

I still see the X. ;-)


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