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La Preferida Foods With Harry Caray (Commercial, 1980)

What comes to mind when you think of Harry Caray? If you said Mexican Food products, you'd be correct! Here's a commercial for La Preferida Foods featuring the late, great Sox and Cubs broadcaster.

(Remember, "La Preferida" backwards is "Adireferp Al")

Question for everyone: "If you were a taco, and you were starving, would you eat yourself?" I know I would!

This aired on local Chicago TV early Saturday, September 20th 1980.

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This clip aired on Saturday, September 20th 1980, and is included in the following categories:

Viewer Comments

Who would agree with me in saying that Chicago had the two greatest pitchmen in the history of sports; Michael Jordan of course and Harry Caray.
Comment posted by Spr463 on Thursday, April 3rd 2008 at 9:10pm.

Spr463: I would agree that Michael Jordan is an incredibly affective figurehead for product advertisement, but he doesn't say a lot during his commercials.

In the case of Harry, by the time he was making his "Cub Fan, Bud Man" commercials he came across as quite distant and slow (and was rarely pressured to speak in taped-for-broadcast commercials). I am quite pleasantly surprised by how well Harry performs in this commercial. He seems quite together.

Comment posted by Melk on Thursday, April 3rd 2008 at 11:18pm.

May not be Falstaff Beer,but it's still classic Harry!
Comment posted by SoxOnTV44 on Friday, April 4th 2008 at 9:38am.

As you can tell from some of the old play-by-play clips on this site, Harry was among the best broadcasters in sports before his stroke. It's sad that some people remember him only as the slow, colorful old man he was in his later years.
Comment posted by kba on Friday, April 4th 2008 at 11:26am.

Comment posted by BadGurl404 on Friday, April 4th 2008 at 10:56pm.

heh Harry looked 10x hipper than that fake kitchen.
Comment posted by BabyBear on Sunday, April 6th 2008 at 3:20am.

"If you lived in the Stone Age, would you have a saber-toothed tiger for a pet? I know I would--I'd name him Mittens!" :D
Comment posted by 70s80s on Sunday, April 6th 2008 at 8:14am.

That's awesome that Harry says "Holy Cow! What a meal" with a mouthful of tostadas.
Comment posted by horacio_27 on Monday, April 7th 2008 at 10:49am.

"Holy Cow! What a case of the trots"


Thanks BadGurl404.

Comment posted by jeffreyk on Sunday, December 14th 2008 at 5:07pm.

You're welcome, Jeff!
Comment posted by BadGurl404 on Sunday, December 14th 2008 at 11:20pm.

"Adireferp Al" . LOL
Comment posted by cskwiatkowski on Sunday, February 15th 2009 at 7:58pm.

In terms of baseball announcers famous for commercials, there was the case of 1957-98 WPIX Channel 11 (New York) Yankees announcer Phil Rizzuto, who for many years was the ad spokesman for The Money Store. YouTube has many examples of such ads from the 1970's into the '80's.
Comment posted by W.B. on Sunday, May 8th 2011 at 3:18pm.

Aw man, Harry Caray shouldn't have been talking with his mouth full.
Comment posted by OldTVNut on Friday, August 12th 2011 at 6:38pm.

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This clip has been viewed 4589 times.
This clip debuted on FuzzyMemories.TV on Thursday, April 3rd 2008.
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I think the voice of the pirate in the Kraft Fudgies commercial is Joe Silver.

Comment posted in WLS Channel 7 - "Anthem, Sign-On, Reflections & Editorial" (1984) by W.B. on Thursday, November 26th, 2015 at 5:36am CT

The company that offered (for sale, of course) this color test pattern (and laid out the type including the "Broadcasting From Sears Tower" and "Circular Polarization" notices) was a Clifton, NJ firm called Tele-Measurements, Inc., which is still around. In 1977 adverts the company put out in magazines such as Broadcast Engineering and BM/E (Broadcast Management/Engineering), their designation for this type pattern was TM-501, as part of their "Tele-Pat" line. A much earlier version of this pattern was used in Chicago by WFLD Channel 32 in its early years on the air (from its 1966 debut into the early '70's, apparently giving way to electronic color bars around the onset of Kaiser's 1973-77 sojourn).

Comment posted in WBBM Channel 2 - Station Sign-On, SSB & Meditation (1979) by W.B. on Thursday, November 26th, 2015 at 5:27am CT

No doubt when the tape of Fr. Hitpas' sermonette got around to airing on NYC sister station WCBS Channel 2's "Give Us This Day" at sign-on or sign-off, the voiceover (either Pat Connell or Norm Stevens or Roger Forster or whomever) would have announced at the end that it "was presented in cooperation with the Communications Office of the Archdiocese of New York." And if at sign-on, would have been followed by first the station ID, then a 20-or-so-minute slides-only newscast read by the said announcer.

Comment posted in WGN Channel 9 - "Boz Knows" (Promo, 1991) by Brian1978 on Tuesday, November 24th, 2015 at 8:49pm CT

Isn't there a longer, minute version of this commercial? If I remember, they also had a segment where Larry from Perfect Strangers, "Boz Knows Comedy?" and you see Cooky trying to hit Bozo with a pie and as usual, it backfires. I swear I saw it on here. I checked YouTube and there's no such commercial on there.

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That "auto-iris" that we see throughout this showing of the picture, was an unfortunate attribute of RCA TK-27 chains, which WFLD had in those days.

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Thanks for finding this, Fuzzy. It brought me right back to childhood and simpler days!

Comment posted in WGN Channel 9 - NewsNine (Ending, 1979) by W.B. on Sunday, November 22nd, 2015 at 10:41am CT

I think that connotation of "Mechanically Reproduced" as 'Fuzzy' mentioned, may explain why on NYC stations the term generally used was "pre-recorded" (or, by the later '70's, just "recorded").

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Around Why-Tee (the phonetic spelling for the initials of YouTube), you have quite a few editorials (and even some editorial feedbacks) from sister station WPIX Channel 11 in New York City, as delivered by Richard N. Hughes who was perhaps the most famous of the editorialists in NYC. Pray tell, who amongst the Chicago TV stations' editorialists would have been better known "at the time"? I'm banking on WMAQ's Dillon Smith . . .

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NYC sister station WPIX Channel 11's "Portions..." wording was "Portions Of The Preceding Program Were Pre-Recorded." The "pre-recorded" terminology was used by NYC stations almost uniformly, as if they believed New Yorkers wouldn't understand what "mechanically reproduced" meant.

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Especially in cartoons produced by Hanna-Barbera.

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